David Andrew

The best work happens when design, product, and engineering align.

I'm David, a multidisciplinary designer with over 8 years of experience in product design, branding, and motion design.
I specialize in product design for web and mobile apps across FinTech, eCommerce, and SaaS, while also working across brand design, logo design, 2D animation, and motion graphics.

My work is built on user-centered thinking and strategic design principles. I create visuals and digital experiences that go beyond aesthetics, designs that guide users intuitively, communicate brand value clearly, and drive measurable results. By combining research, clarity, and creativity, I help brands stand out in competitive markets. From early discovery and wireframes to polished final experiences, every detail is crafted with purpose and impact.

My Journey

Growing up in Nigeria, I was the kid who always had a pencil in hand, recreating every comic book panel I could find. Drawing wasn't just a hobby for me, it was my escape, my passion, and at the time, my only way of expressing myself. Seeing my sketches light up the faces of family and friends felt like magic. That feeling stayed with me.

Over time, that childhood love for drawing evolved into a deeper passion for visual storytelling. I became fascinated by how ideas could come to life through design and animation, how something imagined could become something people could see, feel, and connect with.

As I've grown in my career, I've continued to refine my skills, guided by one core belief: great design should not only look beautiful, it should work seamlessly in the real world. For me, design is where creativity meets purpose, and that's what drives me every day.

Core Values

Always Learning
Design is always evolving, and so am I. I make it a priority to keep learning, exploring new tools, trends, and ideas that help me grow. Staying curious allows me to bring fresh thinking and modern solutions into every project I work on.

Simplicity Matters
I believe simple designs are often the strongest. In a world full of noise and complexity, clarity stands out. I enjoy breaking down complicated ideas and turning them into clean, easy-to-understand visuals and experiences.

Design Backed by Insight
Good design isn't guesswork. I use data and real user insights to guide my decisions, ensuring that what I create not only looks great but also actually works and delivers results.

People First
At the heart of everything I design are the people using it. I care about creating experiences that feel natural, intuitive, and effortless, designs that are both visually engaging and genuinely easy to use.

What I Do

I help brands and businesses turn ideas into experiences people actually enjoy using. Whether it's designing a mobile app, building a visual identity, or creating motion graphics, my goal is always the same: to deliver a high-quality result. make it clear, make it meaningful, and make it work.

I love simplifying complex ideas, especially through animation and explainer videos, where I can combine storytelling and design to create something engaging and easy to understand.

Why Choose Me

I approach every project with a balance of creativity and strategy. While strong visuals are important, I believe design must also serve a purpose, whether that's increasing engagement, improving usability, strengthening brand perception, or driving conversions.

My process begins with understanding your business, your target audience, and the challenges you're trying to overcome. I then translate that insight into thoughtful, user-focused solutions that not only look polished but also perform effectively.

I'm proactive, detail-oriented, and committed to delivering work that exceeds expectations. By combining technical expertise with creative thinking, I ensure that every project is executed with precision and intention.

2025-NowDec 2025 - Feb 2026
The Edmonton Food Co
Lagos, Nigeria
UI/UX DesignGraphics Design

As lead designer, I developed the digital strategy and user experience for The Edmonton Food Co.'s website. The goal was to create an intuitive platform that highlights their cashew products, converts visitors into leads, and positions the brand for global reach.

2024-2025May 2024 - Sept 2025
Estate Mngr
Lagos, Nigeria
Lead Product Design

At Estate Mngr, an online property and estate management platform, I lead product design, creating user-centered solutions for both property owners and tenants. I design mobile experiences that make it easy to pay rent, lease properties, and manage real estate operations seamlessly.

2024Jan 2024 - Nov 2024
Trackshields
Lagos, Nigeria
Lead Product Design

At Trackshields, a global provider of GPS tracking and telematics solutions, which helps businesses maximize productivity, protect valuable assets, and improve operational efficiency. I led the redesign of the platform's user experience and design architecture, resulting in a 40% increase in user retention and improved overall user satisfaction.

2023-2024May 2023 – Jun 2024
BrandYou Creative Agency
Dublin, Ireland
UI/UX DesignGraphics Design

At BrandYou Creative Agency, I designed intuitive web and mobile interfaces backed by research and testing to improve usability and engagement. Created marketing visuals and full brand identity systems, including logos and style guides, to ensure consistent and impactful branding.

2020Jan 2020 – Oct 2020
The Expo
Lagos, Nigeria
UI/UX DesignGraphics Design

At The Expo, a mobile audio-visual learning app built to help students prepare for exams, I led the design and launch of the mobile product, increasing retention by 48% in three months. I worked with product and engineering teams to enhance features and improve customer satisfaction by 19%, ensuring smooth and consistent implementation.

2019Apr 2019 – Jun 2019
N-Power Creative
Edo, Nigeria
2D Animation Facilitator

As a 2D Animation Facilitator at Npower Creative, a government-backed program in Nigeria, I empowered emerging creatives through structured training and mentorship. I guided participants with hands-on learning and industry insights, supporting their journey into the animation field and celebrating their progress and skill development.

Tools & Software

Committed to staying current with the latest design trends and technologies and continuously learn new tools to grow in my field.

FigmaInterface Design Tool
SlackProductivity Tool
CorelDraw
CorelDrawDesign Tool
Microsoft 365
Microsoft 365Productivity Tool
NotionProductivity Tool
Moho
MohoAnimation Tool
Adobe CCMulti-Design Tool
Google WorkspaceProductivity Tool

Trusted by Teams & Brands

A selection of companies I've worked with, contributing to products, brands, and experiences that drive impact and results.

Genzaar
Brand You Creative Agency
Estate Manager
N-Power
Client logo
Client logo
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Genzaar
Brand You Creative Agency
Estate Manager
N-Power
Client logo
Client logo
Client logo